A magical collaboration with David Chontos at PSYOP for Baycrest.

For this campaign, David brought me in to help design all the beautifully intricate machines in the piece that represent the different portions of the brain!

You can learn more about Baycrest's health & brain science here.

Client | Psyop LA
Director | David Chontos
Design & Illustration | Edmund Liang

Sketch of the Brain

Sketch of the Brain

To minimizes vagueness and ambiguity for the modeling team, I drew in as much detail as I could.

Baycrest Campaign